When we initially started, we aimed to bring awareness and provide effective solutions to our community’s most common vitamin deficiencies, Like iron and vitamin D.

Black women need more vitamin D because their skin produces less of it in response to sunlight than other groups. This is because the melanin pigment in darker skin absorbs more UV radiation.

Additionally, black women may be more likely to live in areas with limited access to sunlight, such as in urban environments or in areas with long, cold winters. 

Dietary intake of vitamin D is another factor that contributes to vitamin D deficiency in black women. Few foods naturally contain vitamin D, and those that do, such as fatty fish and fortified dairy products, may not be commonly consumed in black communities. This can lead to inadequate dietary vitamin D intake, further exacerbating the risk of deficiency.

Thankfully, with the help of these gummies, you get the same vitamin D that our bodies produce from sunlight (D3). You get the daily recommended 2000IU without being under the sun for 5-6 hours a day. 

Unlike Over-the-counter vitamin D, these have more nutrients per serving, and better absorption and digestion. Because they taste great, you’re more likely to be consistent.

Our vitamins are free of artificial flavors, artificial sweeteners, synthetic colors, dairy, and high fructose corn syrup.

References:

1. Clemens TL, Adams JS, Henderson SL, Holick MF. Increased skin pigment reduces the capacity of skin to synthesise vitamin D3. Lancet. 1982;1(8263):74-76.
2. Holick MF. Vitamin D deficiency. N Engl J Med. 2007;357(3):266-281.
3. Whiti

We Just Released a sugar-free version.

The original version only has 3g of Sugar per serving, equivalent to half a teaspoon. Unless you feel that’s destructive to your current health, there’s no reason not to join 20,000+ Women who take these daily.

Our gummies are free of artificial flavors, artificial sweeteners, synthetic colors, dairy, and high fructose corn syrup. They are Halal Certified and Vegan friendly.

Pregnant or nursing mothers, children under 18 or individuals with a known medical condition should consult a physician before using this or any dietary supplement.